The Co-Creation Forum is now hosting a library of white papers and other resources on co-creation exclusively for our members! This also includes complete slidecasts of our popular webinar series. Registered members can see it here.
Haven't registered yet? Sign up here.
Learn how to Create an Innovation Clinic: A Virtual Roundtable with Gaurav Bhalla & The Oslo University Hospital Clinic of Innovation
Learn how an innovation clinic will...
- Turbocharge the creative power of your customer community
- Focus innovation on what drives customer demand
- Adapt the best practices of nonprofit community building into the innovation process
Join the CoCreation Forum as Gaurav Bhalla, CEO of Knowledge Kinetics shows how the Oslo University Hospital Clinic of Innovation uses co-creation to solve problems in the world of healthcare, and how your organization can benefit from its own "innovation clinic."
News
Mon, 03/12/2012 - 10:56
Fri, 03/02/2012 - 15:31
Local Motors & Co-Creation with Damien Declercq is now available as a slidecast! Supplementary videos about Local Motors, the Rally Fighter and the X2CV are available below:
Wed, 02/29/2012 - 13:16
Don't Forget: this Friday at 11AM EST is the newest installment of our webinar series: Local Motors & Co-Creation! More tickets are now available. We'll be broadcasting live on our channel on uStream.tv with Damien Declercq, Director of New Business Development, and discussing how Local Motors uses Co-Creation and their online community at The Forge. Co-Creation Forum members can share their questions with Damien here or tweet us @cocreationforum.
Thu, 02/16/2012 - 09:30
Here on the Co-Creation forum, we've been conducting interviews with the top Thought Leaders in the Co-Creation space. Today, we have five questions with Damien Declercq, Director of New Business Development at Local Motors and host of our upcoming webinar Local Motors on Co-Creation.
How did you get involved in co-creation?
I originally started with the crowdsourcing of a logo, for DIVE, the project I was working on before joining Local Motors.
Damien worked with crowdsourced logo design house 99designs. See the original logo contest.
What's your favorite tool for interacting with your community?
Wed, 02/08/2012 - 12:00
The Co-Creation Forum Webinars series returns with an exciting presentation by Damien Declercq, Director of New Business Development at Local Motors! We will be discussing how Local Motors uses Co-Creation, their online community at The Forge, and much more. Further details to be announced.
Have questions for Damien? Co-Creation Forum members can post them here.
The webinar will be held on Friday, March 2, 2012 at 11:00 AM (ET).
Space is limited - Register Now!
Resources
In this new guide, eYeka discusses what co-creation is, its applications, highlights what types of audience are best suited for it, reviews participants’ motivations and provide a step-by-step framework of how businesses can get started with a co-creation project. The guide is peppered with some of the best co-creation case studies from Coca-Cola, LEGO, Local Motors and French Telecom company SFR.
Involving consumers in value creation process is not just a trend. Collaborative innovation, co-creation, co-design are becoming natural to the most innovative companies. Therefore, even the collaboration with consumers is growing, notalways the reasons remain clear. Why do companies need to work with consumers and not just propose them brands and products? What is behind the simple brands’ wish to try co-creation?
Co-creation is a trend today. Some companies experiment it, some others are still reluctant…How do academics perceive co-creation? How do they describe value that collaboration with consumers brings to business? Recently we interviewed Marketing Professor Emmanuelle le Nagard from ESSEC Business School about her vision of co-creation and participative innovation.
We recently interviewed Professor Venkat Ramaswamy, author of the book The Power Of Co-creation, who shared interesting thoughts about how co-creation relates to crowdsourcing, challenges and the value of co-creation, co-creators and potholes to avoid as well as the highly discussed co-creator Apple. Curious as we are, we thought that meeting his co-author, Francis Gouillart, would reveal even more about co-creative strategies and their fields of application. We met Francis Gouillart right after the presentation of the French version of The Power Of Co-Creation: L’entreprise co-créative.
When it comes to innovation, we’re not only talking about corporate strategies or marketing initiatives; we’re also talking about social welfare. Geoff Mulgan recently presented the state of the field in social innovation at UNESCO’s HQ in Paris, where he talked about practice, theory and the future of the concept. The simple question he asked was “Why is the world so good in developping nanotechnologies, implementing cloud computing or shooting people to the moon (or mars), and incapable of tackling wicked problems like child obesity, waste or isolation of elderly people?“.
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